Your website is your most important online asset, and it has to be done right if you want to increase your online bookings. It is your 24/7 brochure, available to clients globally every day of the year. Of course it needs to look nice, but this is just a small part of the story.
We have built thousands, and tested them rigorously to know what works and what doesn’t. We took this knowledge and built a powerful accommodation website platform which allows us to create stunning websites at a fraction of the cost of custom designed websites.
We make it obvious for people to find the most important information. They look great with a good balance of photos and content. There are more than 30 templates and you can choose a new look and feel for your website at any time. And they are fast to load. Very fast.
With over 60% of potential customers now using mobile devices like smartphones to research travel online, you will lose a huge number of potential guests if your website isn’t mobile friendly. If they can’t view your site, they won’t book. Google will also penalise you in search rankings if your site isn’t mobile friendly. If you are not sure about your site, check it out online using the Mobile Friendly Test from Google.
Google relies on updates as a measure of activity and an effort by the owner to keep content interesting for users. If you do not update your site’s content regularly, you will be penalised in search results. On the plus side, if you add extra pages to your site with information that travellers might finding interesting like local events, local sights etc. you have a chance to boost traffic and direct bookings. So go for a website which is very easy to both update and add new pages to.
Google Analytics and Webmaster Tools will be set up for you, with access details provided so that you can track performance and manage your online marketing. View Google Analytics data for your website directly from the extranet. The most important reports are just one click away.
The structure of the websites make it easier for search engines to crawl, index and understand your content. Our content writers focus on keywords and meta tags to improve your ranking. All of our templates are optimised to perform well and load in a minimal amount of time, to accommodate all levels of internet and mobile access.
We have a wide range of fully responsive and customisable templates to choose from. You are able to change the colours, fonts, and more in order to match your existing branding. The ability to develop complete solutions in multiple languages makes sure you can reach all of your target market.
Our responsive websites feature a powerful Booking Widget to allow travelers to book your rooms. You can also choose a simple contact form or add a third-party booking widget, if you are already using one.
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